TILL NOW GOVERNMENT OF INDIA ALONG WITH SOME PRIVATE COMPANIES TRIED TO PROVIDE MARKET PLACE TO FARMERS IN THE NAME of
KISAN MANDI :
Kisan Mandi founded in year 2013 with the vision to strengthen fruits and vegetables trade in India. We supply fruits and vegetables to Major retailers and wholesalers. We have tied up with 1000+ farmers, farmer groups, Farmer Producer Organizations(FPO) from whom we procure fruits and vegetables and supply it to our customers through Grade neutral buying process.
We are bunch of Ex- MBAs, Son of Farmers, Ex-retailers, Ex-sales professionals, wholesalers who took initiative and formed a platform namely Kisan mandi, with aim to connect farmers directly with Customers so that Farmers will get best returns & customers will get quality products with feasible rates.
( Benefiting wholesalers & Retailers in sourcing)
To promote uniformity in agriculture marketing by streamlining of procedures across the integrated markets, removing information asymmetry between buyers and sellers and promoting real time price discovery based on actual demand and supply.
Integration of APMCs across the country through a common online market platform to facilitate pan-India trade in agriculture commodities, providing better price discovery through transparent auction process based on quality of produce along with timely online payment.
Here buyers( wholesalers & Traders) are listing their requirements & farmers if they agree on the Price offered , they can sell At the price quoted by them. The website prominently displays the buying price. The prices are slightly more or equal Than MSP offered by GOVERNMENT.
No major benefit to farmers
kisan network &
many others ...... But nothing on PAN INDIA BASIS or IN VERY SMALL AREA Which is not ENOUGH.
Unlike all other players who are currently in the market, we are not eyeing on selling urban or FMCG or small brands to Rural people.
We are providing them a platform or rather a 24x7 Marketplace where they can sell their products at the price of their choice with power to negotiate directly with the buyers.